Ogilvy & Mather’s Los Angeles office handled the Burger Chef account from about 1973-1978. Their New York office had a number of General Foods accounts and GF had recently acquired the fast food franchise. Ogilvy handed off the creative work to their L.A. office because of that office’s expertise in marketing to children. It already […]

Scarce 1975 Burger Chef and Jeff comic books. Back in the day when there were Burger Chef fast food restaurants, Burger Chef and  Jeff were the cartoon spokesmen featured in commercials and store premiums aimed at kids. There were 2 comic books printed for giveaways in their popular Funburgers and Funmeals. They were tiny in […]