James Williamson: The Second Arrow Shirt Man

Everyone remembers Joseph Leyendecker’s square-jawed Arrow Shirt Man. He was an American icon through the Roaring Twenties. Leyendecker’s illustrations became a distinctive image representing the country’s prosperous Jazz Age. However, with American economy in the midst of the Great Depression in the early 30s, manufacturer Cluett Peabody began a new ad campaign for Arrow based […]